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Digital advertising . It is a form of advertising that seeks
to provoke reactions in recipients via direct communications sent thru virtual
media. These media encompass the Internet (based on the Internet Protocol or IP
to transmit facts), video video games, cell telephony and digital television .
Its predominant traits are the immediacy of communications, cost discount and
interaction with the person.
1 Origins and functions of virtual advertising
2 Keys to effective digital advertising
3 Digital Marketing Techniques
four See ademeas
five References
Origins and capabilities of virtual advertising
The emergence of recent media and technological progress in
current years has promoted the emergence of recent fashions of courting with
the general public. The viewer has advanced while receiving messages, going
from a passive attitude in which he received communications in a unidirectional
manner to being the principle actor and stressful gear that permit him to
create content, perform digital stories and face a multiplicity of simultaneous
obligations . Digital advertising makes it possible to take gain of the
possibilities of latest media, with tremendous communication capability, and
makes it viable to combine the exclusive channels by using providing the
desired interactivity and positioning the exceptional agencies or specialists
to attract the voluntary interest of the user of every medium. An increasing
number of disputed. Lately this area has experienced a great boom in
advertising investment, worrying techniques that offer brought price over the
others. Digital marketing enables to devise these advertising and marketing
strategies, and makes to be had to companies what number of assets can be used
to get their communique to their target in a customized way and with the very
best degree of immediacy possible.
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